I've done a ton of Flash banner ads at agency-level over the years, but I'm trying to figure out how to create html banners now, in addition.
Here are the HTML Ad Spec requirements:
- HTML code cannot exceed 3k
- 2 images maximum, total file size of images cannot exceed 20k
In Flash, I've used these extensions to publish and am finding it's difficult to meet the required specs by the ad hosts:
1. CreateJS (creates a small html file (3k or less), but requires to be linked to js files which are double what my swf would be)
2. Swiffy (puts out just one nice simple html file, but it's almost triple the size of my swf, coming in at 86kb)
I've also used:
Edge Animate (creates a html file, but also links to js files that are over double what my swf would be).
Either my animations have to become way less complex or I'm missing something in this new world of html animated ads. It seems there's little findable information on how to make html banners at the agency-level.
Can anyone educate me or point me in the right direction?